Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for under a year
- Protected through the principal
- No FCA actions
- Active company since 2023
- Accounts filed up to 31 December 2025
Responsible principal firm
Social Money Limited Reference number: 675283 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- PRICE LITE APPLIANCES LTD (FRN 1051677) introduces customers to Social Money Limited (FRN 675283). Any regulated advice or arranging is done by the principal, not PRICE LITE APPLIANCES.
- Example: if PRICE LITE APPLIANCES refers you to a financial adviser, the advice should come from the principal firm, not from PRICE LITE APPLIANCES itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
-
Address
Unit 8f, Rodenhurst Business Park, Rodington, Shrewsbury, Telford And Wrekin, SY4 4QU, United Kingdom
In the full report: 2 background checks
- What kind of line 07590 801678 is
- Who else gives the postcode SY4 4QU
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Social Money Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 15359930 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 18 December 2023 (2 years old)
- Registered office
- Unit 8f Rodenhurst Business Park, Rodington, Shrewsbury, SY4 4QU, United Kingdom
- Nature of business
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- Retail sale of electrical household appliances in specialised stores (SIC 47540)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Emanuel Gica Lupu | Director | Sep 1994 | 18 Dec 2023 | None |
In the full report: every company its directors have run
- Confirmation that its director runs no other company
Filed accounts and finances
Net assets
£1,635
Up £1,550 from £85
Employees (average)
1
Same as 1
Owed within a year
£52.2k
+130% from £22.7k
Assets and liabilities
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 15359930. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Price Lite Appliances’s history from the FCA register and Companies House, newest first.
2026
16 February 2026
- Became an introducer appointed representative
FCA register
2023
18 December 2023
- Incorporated at Companies House
- Emanuel Gica Lupu took control (75–100% of shares)
- Emanuel Gica Lupu appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms connected to Price Lite Appliances
Other FCA-listed firms that share a director, phone number or address with Price Lite Appliances. A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share its postcode
- 1
In the full report: the connected firm, named
- How it is linked: the same postcode (1)
- Who links it to this firm: the named directors, with dates
Firms like Price Lite Appliances
Other firms of the same type (retailer), nearest first.
In Shrewsbury
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Price Lite Appliances
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 2 background checks on its contact details
- All 4 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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What do Price Lite Appliances’ latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk