Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 2 years
- Protected through the principal
- No FCA actions
- Active company since 2021
- Accounts filed up to 31 December 2025
- On its latest accounts it owed £264k more than it owned
- 1 thing worth a closer look in the background checks
Responsible principal firm
BIKMO LIMITED Reference number: 745230 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Red On Group LTD (FRN 1015398) introduces customers to BIKMO LIMITED (FRN 745230). Any regulated advice or arranging is done by the principal, not Red On Group.
- Example: if Red On Group refers you to a financial adviser, the advice should come from the principal firm, not from Red On Group itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
167-169 Great Portland Street 5th Floor, London, W1W 5PF, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When redonsports.com first appeared online, and whether it can receive email
- What kind of line 07740 582419 is
- Whether W1W 5PF is a shared office: 132 other firms give it
Other names (1)
If you were contacted under any of these names, it is this firm.
- Red On Sports Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Bikmo Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 13552080 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 6 August 2021 (5 years old)
- Registered office
- 167-169 Great Portland Street, 5th Floor, London, W1W 5PF, England
- Nature of business
-
- Other business support service activities not elsewhere classified (SIC 82990)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Malcolm Smith | Director | Jul 1963 | 6 Aug 2021 | None |
| Jonas Maximilian Wussler | Director | Mar 1994 | 10 Jan 2022 | None |
In the full report: every company its directors have run
- Confirmation that these 2 directors run no other company
Filed accounts and finances
Total equity
−£264k
No earlier figure to compare
Cash at bank
£18.2k
−67% from £55.3k
Employees (average)
2
Same as 2
Owed within a year
£293k
+31% from £223k
Total equity is negative: on its last balance sheet the company owed £264k more than it owned.
Assets and liabilities
In the full report: all 4 years of accounts
- Every year from 2022 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 13552080. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Red On Group’s history from the FCA register and Companies House, newest first.
2024
8 June 2024
- Became an introducer appointed representative
FCA register
2022
20 October 2022
- Ballantre SA stopped being a part-owner
Companies House
7 February 2022
- Ballantre SA became a part-owner (25–50% of shares)
Companies House
2021
6 August 2021
- Incorporated at Companies House
- Malcolm Smith became a part-owner (25–50% of shares)
Companies House
In the full report: all 8 events
- All 8 events in its history (5 shown here)
- Every director appointment and resignation: 2
Firms like Red On Group
Other firms of the same type (insurance broker), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Red On Group
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 3 background checks on its contact details, 1 flagged
- 4 years of accounts, charted
- All 8 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk