Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 18 years
- Protected through the principal
- No FCA actions
- Active company since 2015
- Accounts filed up to 31 December 2021
Responsible principal firm
Caravan Guard Limited Reference number: 310409 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Saundersfoot Bay Leisure Ltd (FRN 481087) introduces customers to Caravan Guard Limited (FRN 310409). Any regulated advice or arranging is done by the principal, not Saundersfoot Bay Leisure.
- Example: if Saundersfoot Bay Leisure refers you to a financial adviser, the advice should come from the principal firm, not from Saundersfoot Bay Leisure itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Broadfield, Broadfield, Saundersfoot, Dyfed, SA69 9DG, United Kingdom
In the full report: 3 background checks
- When saundersfootbay.co.uk first appeared online, and whether it can receive email
- What kind of line 01834 812284 is, and the 2 other firms that give it
- Who else gives the postcode SA69 9DG
Other names (3)
If you were contacted under any of these names, it is this firm.
- Saundersfoot Bay Leisure Park Trading name: A name it trades under now.
- Saundersfoot Bay Leisure Park Ltd Former name: A name it was registered under before.
- Saundesfoot Bay Leisure Park Ltd Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Caravan Guard Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 09732693 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 14 August 2015 (11 years old)
- Registered office
- C/O Saundersfoot Bay Leisure Ltd, Broadfield, Saundersfoot, Pembrokeshire, SA69 9DG, Wales
- Nature of business
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- Holiday centres and villages (SIC 55201)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Daniel Anthony Henson | Director | Aug 1980 | 14 Aug 2015 | 16 other companies |
Other companies run by its director
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 16
- closed down
- 2
- are FCA-registered
- 6
In the full report: all 16 companies, named
- What each company does, and whether it is still trading
- Which of its director sits on each board, and since when
- Any that went into liquidation or administration
- The 6 on the FCA register
Filed accounts and finances
Net assets
£1.13m
+34% from £844k
Cash at bank
£199k
−68% from £628k
Employees (average)
8
+14% from 7
Owed within a year
£2.19m
+82% from £1.20m
Assets and liabilities
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 09732693. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Saundersfoot Bay Leisure’s history from the FCA register and Companies House, newest first.
2021
10 May 2021
- Changed its registered name from "Saundersfoot Bay Leisure Park Ltd"
FCA register
2016
6 April 2016
- Daniel Anthony Henson took control (75–100% of shares)
Companies House
2015
14 August 2015
- Incorporated at Companies House
- Daniel Anthony Henson appointed as a director
Companies House
2011
6 June 2011
- Changed its registered name from "Saundesfoot Bay Leisure Park Ltd"
FCA register
2008
2 April 2008
- Became an introducer appointed representative
- Began trading as "Saundersfoot Bay Leisure Park"
FCA register
Director appointments and resignations, and trading names, appear under All events.
Firms connected to Saundersfoot Bay Leisure
Other FCA-listed firms that share a director, phone number or address with Saundersfoot Bay Leisure. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 5
- share a director
- 5
- share its phone number
- 2
In the full report: all 5 connected firms, named
- How each is linked: shared directors (5), the same phone number (2), the same postcode (1)
- Who links each one: the named directors, with dates
- 1 past link through former directors
Firms like Saundersfoot Bay Leisure
Other firms of the same type (credit broker), nearest first.
In Saundersfoot
In the Swansea (SA) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Saundersfoot Bay Leisure
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 16 other companies its directors have run, named
- 3 background checks on its contact details
- All 7 events in its history
- 5 connected firms, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk