Introducer appointed representative
This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.
- Appointed for 20 years
- Protected through the principal
- No FCA actions
- Active company since 2010
- Accounts filed up to 28 February 2025
- 1 thing worth a closer look in the background checks
Responsible principal firm
Bspoke Lifestyle Ltd Reference number: 820727 View firm →What does this mean?
- An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
- Sea Rivers Leisure Sales Ltd (FRN 448390) introduces customers to Bspoke Lifestyle Ltd (FRN 820727). Any regulated advice or arranging is done by the principal, not Sea Rivers Leisure Sales.
- Example: if Sea Rivers Leisure Sales refers you to a financial adviser, the advice should come from the principal firm, not from Sea Rivers Leisure Sales itself.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
-
Address
Searivers Caravan Park, Ynyslas, Borth, Ceredigion, SY24 5JZ, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When seariversleisure.co.uk first appeared online, and whether it can receive email
- What kind of line 01970 871399 is
- Who else gives the postcode SY24 5JZ
Other names (4)
If you were contacted under any of these names, it is this firm.
- Riverside Caravan Park Trading name: A name it trades under now.
- Searivers Caravan Park Trading name: A name it trades under now.
- Stephen John South Former name: A name it was registered under before.
- Cambrian Coast Holiday Park Former trading name: A name it used to trade under.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Bspoke Lifestyle Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 07205238 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 26 March 2010 (16 years old)
- Registered office
- Sea Rivers Caravan Park Ynyslas Beach, Ynyslas, Borth, SY24 5JZ
- Nature of business
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- Other retail sale not in stores, stalls or markets (SIC 47990)
- Recreational vehicle parks, trailer parks and camping grounds (SIC 55300)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Michael Charles South | Director | Nov 1991 | 10 Jun 2019 | 1 other company |
| Oliver George South | Director | Feb 1994 | 10 Jun 2019 | 1 other company |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other company
- 1
- still active
- 1
- run together
- 1
In the full report: all 1 company, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 1 company these 2 directors run together
- All 4 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£6.74m
+1.7% from £6.63m
Cash at bank
£975k
+10% from £883k
Employees (average)
13
−13% from 15
Owed within a year
£1.04m
−29% from £1.47m
Assets and liabilities
In the full report: all 6 years of accounts
- Every year from 2020 to 2025
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 07205238. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Sea Rivers Leisure Sales’s history from the FCA register and Companies House, newest first.
2021
25 March 2021
- Sea Rivers Holiday Parks Limited took control (75–100% of shares)
- Simon Margrave-Jones gave up control
Companies House
2019
10 June 2019
- Board replaced: its only director left and 2 new directors took over
Companies House
2016
27 April 2016
- Changed its registered name from "Stephen John South"
FCA register
6 April 2016
- Simon Margrave-Jones took control (75–100% of shares)
Companies House
2014
7 October 2014
- Board replaced: its only director left and a new director took over
Companies House
2010
26 March 2010
- Incorporated at Companies House
Companies House
2006
20 February 2006
- Became an introducer appointed representative
FCA register
In the full report: all 18 events
- All 18 events in its history (8 shown here)
- Every director appointment and resignation: 6
Firms like Sea Rivers Leisure Sales
Other firms of the same type (retailer), nearest first.
In Borth
In the Shrewsbury (SY) postcode area
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Sea Rivers Leisure Sales
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 1 other company its directors have run, named
- 3 background checks on its contact details, 1 flagged
- 6 years of accounts, charted
- All 18 events in its history
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk