Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 16 years
- Protected through the principal
- No FCA actions
- Active company since 2011
- Accounts filed up to 31 March 2026
- 1 thing worth a closer look in the background checks
Responsible principal firm
A One Insurance Services (Bmth) Limited Reference number: 307536 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Seraph Estates (Cardiff) Limited (FRN 530022) is an AR of A One Insurance Services (Bmth) Limited (FRN 307536). When you use Seraph Estates (Cardiff)'s services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Seraph Estates (Cardiff), complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Website
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Phone number
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Address
16 Crwys Road, Cardiff, South Glam, CF24 4NJ, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When seraph.pm first appeared online, and whether it can receive email
- What kind of line 01425 406560 is
- Who else gives the postcode CF24 4NJ
Other names (2)
If you were contacted under any of these names, it is this firm.
- Seraph Property Management Trading name: A name it trades under now.
- Seraph Estates Limited Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through A One Insurance Services (Bmth) Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- SERAPH ESTATES (CARDIFF) LTD
- Company number
- 07791713 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 29 September 2011 (15 years old)
- Registered office
- 1 St Martin's Row, Albany Road, Cardiff, South Glamorgan, CF24 3RP
- Nature of business
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- Management of real estate on a fee or contract basis (SIC 68320)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Douglas James Haig | Director | Jun 1979 | 29 Sep 2011 | 22 other companies |
| Rhianne Elizabeth Haig (Dr) | Secretary | Not published | 29 Sep 2011 | – |
Other companies run by its director
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 22
- closed down
- 12
- is FCA-registered
- 1
In the full report: all 22 companies, named
- What each company does, and whether it is still trading
- Which of its director sits on each board, and since when
- Any that went into liquidation or administration
- The one on the FCA register
Filed accounts and finances
Net assets
£392k
+39% from £282k
Cash at bank
£24.7k
−3.7% from £25.7k
Employees (average)
55
Same as 55
Owed within a year
£704k
−9.8% from £780k
Assets and liabilities
In the full report: all 7 years of accounts
- Every year from 2020 to 2026
- The chart, over every year
- Every filed figure, year by year
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 07791713. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Seraph Estates (Cardiff)’s history from the FCA register and Companies House, newest first.
2023
13 January 2023
- Changed its registered name from "Seraph Estates Limited"
FCA register
2022
22 November 2022
- Began trading as "Seraph Property Management"
FCA register
2017
1 April 2017
- Douglas James Haig gave up control
- Seraph Holdings Limited took control (75–100% of shares)
Companies House
2016
6 April 2016
- Douglas James Haig took control (75–100% of shares)
Companies House
2011
29 September 2011
- Incorporated at Companies House
- Douglas James Haig appointed as a director
Companies House
2010
19 August 2010
- Became an appointed representative
FCA register
Director appointments and resignations, and trading names, appear under All events.
Firms connected to Seraph Estates (Cardiff)
Other FCA-listed firms that share a director, phone number or address with Seraph Estates (Cardiff). A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share a director
- 1
In the full report: the connected firm, named
- How it is linked: shared directors (1)
- Who links it to this firm: the named directors, with dates
Firms like Seraph Estates (Cardiff)
Other firms of the same type (insurance broker), nearest first.
In Cardiff
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Seraph Estates (Cardiff)
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 22 other companies its directors have run, named
- 3 background checks on its contact details, 1 flagged
- 7 years of accounts, charted
- All 8 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk