VeloLife Limited

Reference number: 932347

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

INSURED WINDOWS GUARANTEES LIMITED Reference number: 310784 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • VeloLife Limited (FRN 932347) is an AR of INSURED WINDOWS GUARANTEES LIMITED (FRN 310784). When you use VeloLife's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from VeloLife, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Phone number

    07568 439695

  • Address

    55 Station Road, Beaconsfield, Beaconsfield, Buckinghamshire, HP9 1QL, United Kingdom

In the full report: 2 background checks

  • What kind of line 07568 439695 is
  • Who else gives the postcode HP9 1QL
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • VeloLife Ltd Former name

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Insured Windows Guarantees Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
12720331
Company status
Active
Company type
Private limited company
Incorporated
5 July 2020 (6 years old)
Registered office
55 Station Road, Beaconsfield, HP9 1QL, England
Nature of business
  • Activities of insurance agents and brokers (SIC 66220)

Directors and company secretaries

Name Role Born Appointed Other companies
Jonathan James Woods Director Jun 1981 5 Jul 2020 6 other companies
Justin Rodley Director Jun 1980 18 Dec 2020 None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
6
closed down
1
are FCA-registered
2

In the full report: all 6 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 2 on the FCA register
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Filed accounts and finances

Year to 31 July 2025Full accountsNot audited

Net assets

−£316k

Down £43.4k from −£272k

Cash at bank

£3,113

−20% from £3,909

Owed within a year

£49.6k

−51% from £101k

Net assets are negative: on its last balance sheet the company owed £316k more than it owned.

Assets and liabilities

In the full report: all 5 years of accounts

  • Every year from 2021 to 2025
  • The chart, over every year
  • Every filed figure, year by year
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About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 12720331. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

VeloLife’s history from the FCA register and Companies House, newest first.

2020

18 December 2020

  • Justin Rodley appointed as a director

Companies House

16 December 2020

  • Justin Rodley became a part-owner (25–50% of shares)

Companies House

21 September 2020

  • Changed its registered name from "VeloLife Ltd"

FCA register

19 August 2020

  • Became an appointed representative

FCA register

5 July 2020

  • Incorporated at Companies House
  • Jonathan James Woods became a part-owner (25–50% of shares)
  • Jonathan James Woods appointed as a director

Companies House

Director appointments and resignations, and trading names, appear under All events.

Firms connected to VeloLife

Other FCA-listed firms that share a director, phone number or address with VeloLife. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
2
share its postcode
2
past links
2

In the full report: all 2 connected firms, named

  • How each is linked: the same postcode (2)
  • Who links each one: the named directors, with dates
  • 2 past links through former directors
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Firms like VeloLife

Other firms of the same type (insurance broker), nearest first.

In Beaconsfield

DB Wealth Management LtdBeaconsfieldAppointed representativeFrog Financial Management LtdBeaconsfieldAppointed representativeGET Motoring UK LimitedBeaconsfieldAppointed representativeJ.c. Frost & Co Executive Rentals (Windsor) LtdBeaconsfieldAppointed representativeThe Frost Partnership (Berkshire) LimitedBeaconsfieldAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on VeloLife

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 6 other companies its directors have run, named
  • 2 background checks on its contact details
  • 5 years of accounts, charted
  • All 7 events in its history
  • 2 connected firms, named, and who links them

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Frequently asked questions about this firm

Is VeloLife Limited FCA authorised?
VeloLife Limited (FRN 932347) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for VeloLife?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. VeloLife Limited (FRN 932347) is an AR of INSURED WINDOWS GUARANTEES LIMITED (FRN 310784). When you use VeloLife's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from VeloLife, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is VeloLife’s phone number?
The FCA register lists the phone number 07568 439695 for VeloLife. If you were given different contact details, use these to check with the firm before going any further.
Is VeloLife a scam or clone?
VeloLife is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with VeloLife?
Protection works through Insured Windows Guarantees Limited, the principal firm responsible for VeloLife's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns VeloLife?
Companies House lists 2 people with significant control of VeloLife: Mr Justin Rodley (25–50% of shares) and Mr Jonathan James Woods (25–50% of shares).
Who runs VeloLife?
Companies House lists 2 directors of VeloLife: Jonathan James Woods and Justin Rodley.
How long has VeloLife been in business?
The company was formed on 5 July 2020.
What do VeloLife’s latest accounts show?
Its latest accounts, to 31 July 2025, show net assets of −£316k (down £43.4k from −£272k) and cash at bank of £3,113 (−20% from £3,909).
Does VeloLife use any other names?
It has previously used the name VeloLife Ltd.

Sources and links

The full report on VeloLife Limited

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