Ward Connections Limited: FCA regulated?

Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

Appointed for 1 year
Protected through the principal
No FCA actions
Active company since 2013
Accounts filed up to 31 August 2025
On its latest accounts it owed £70.2k more than it owned
1 thing worth a closer look in the background checks

Responsible principal firm

BHSF Employee Benefits Limited Reference number: 308611 Authorised View firm →

What does this mean?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
Ward Connections Limited (FRN 1034385) introduces customers to BHSF Employee Benefits Limited (FRN 308611). Any regulated advice or arranging is done by the principal, not Ward Connections.
Example: if Ward Connections refers you to a financial adviser, the advice should come from the principal firm, not from Ward Connections itself.
Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

Website

wardconnections.uk (opens in a new tab)
Phone number

07795 014536
Address

23 Berkeley Square, London, Westminster, W1J 6HE, United Kingdom

In the full report: 3 background checks, 1 thing worth a closer look

When wardconnections.uk first appeared online, and whether it can receive email
What kind of line 07795 014536 is
Who else gives the postcode W1J 6HE

FCA permissions and consumer protection

Protection through the principal firm
Protection works through BHSF Employee Benefits Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Complaints Ombudsman, free
You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number: 08665663 (opens Companies House in a new tab)
Company status: Active
Company type: Private limited company
Incorporated: 28 August 2013 (13 years old)
Registered office: 23 Berkeley Square, Mayfair, London, W1J 6HE, United Kingdom
Nature of business: Activities auxiliary to financial intermediation not elsewhere classified (SIC 66190)

Directors and company secretaries

Name	Role	Born	Appointed	Other companies
Christopher Charles Ward	Director	Jan 1952	28 Aug 2013	17 other companies
Louise Anne Ward	Director	Apr 1965	2 Sep 2025	3 other companies
Louise Anne Ward	Secretary	Not published	28 Aug 2013	–

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies: 19
closed down: 12
run together: 1

In the full report: all 19 companies, named

What each company does, and whether it is still trading
Which of these 2 directors sit on each board, and since when
Any that went into liquidation or administration
The 1 company these 2 directors run together
All 3 people who have ever been directors, with their dates

Filed accounts and finances

Year to 31 August 2025Micro-entity accountsNot audited

Net assets

−£70.2k

No earlier figure to compare

Employees (average)

4

+300% from 1

Owed within a year

£135k

+31% from £103k

Net assets are negative: on its last balance sheet the company owed £70.2k more than it owned.

Assets and liabilities

In the full report: all 4 years of accounts

Every year from 2022 to 2025
The chart, over every year
Every filed figure, year by year

About these figures

Turnover: Money taken from sales in the year, before any costs.
Profit before tax: What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity: Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities: Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank: Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year: Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 08665663. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

Ward Connections’s history from the FCA register and Companies House, newest first.

Key events (3) All events (7)

2025

4 June 2025

Became an introducer appointed representative

FCA register

2016

6 April 2016

Christopher Charles Ward took control (75–100% of shares)

Companies House

2013

28 August 2013

Incorporated at Companies House

Companies House

In the full report: all 7 events

All 7 events in its history (3 shown here)
Every director appointment and resignation: 4

Firms like Ward Connections

Other firms of the same type (insurance broker), nearest first.

In London

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Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Ward Connections

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

19 other companies its directors have run, named
3 background checks on its contact details, 1 flagged
4 years of accounts, charted
All 7 events in its history

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Frequently asked questions about this firm

Is Ward Connections Limited FCA authorised?

Ward Connections Limited (FRN 1034385) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.

What does introducer appointed representative mean for Ward Connections?

An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. Ward Connections Limited (FRN 1034385) introduces customers to BHSF Employee Benefits Limited (FRN 308611). Any regulated advice or arranging is done by the principal, not Ward Connections. Example: if Ward Connections refers you to a financial adviser, the advice should come from the principal firm, not from Ward Connections itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

What is Ward Connections’ phone number and website?

The FCA register lists the phone number 07795 014536 and the website wardconnections.uk for Ward Connections. If you were given different contact details, use these to check with the firm before going any further.

Is Ward Connections a scam or clone?

Ward Connections is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.

Is my money safe with Ward Connections?

Protection works through BHSF Employee Benefits Limited, the principal firm responsible for Ward Connections's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.

Who owns Ward Connections?

Companies House lists one person with significant control of Ward Connections: Mr Christopher Charles Ward (75–100% of shares).

Who runs Ward Connections?

Companies House lists 2 directors of Ward Connections: Christopher Charles Ward and Louise Anne Ward.

How long has Ward Connections been in business?

The company was formed on 28 August 2013.

What do Ward Connections’ latest accounts show?

Its latest accounts, to 31 August 2025, show net assets of −£70.2k (no earlier figure to compare).