Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 2 years
- Protected through the principal
- No FCA actions
- Active company since 2022
- Accounts filed up to 31 October 2025
- On its latest accounts it owed £68.3k more than it owned
Responsible principal firm
Advent Insurance Services Limited Reference number: 311694 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Advent Broker Services Ltd (FRN 1004217) is an AR of Advent Insurance Services Limited (FRN 311694). When you use Advent Broker Services's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Advent Broker Services, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
-
Address
23 Church Road, Bishops Cleeve, Cheltenham, Gloucestershire, GL52 8LR, United Kingdom
In the full report: 2 background checks
- What kind of line 01242 662749 is, and the other firm that gives it
- Who else gives the postcode GL52 8LR
Other names (1)
If you were contacted under any of these names, it is this firm.
- Advent Holiday Home Cover Ltd Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Advent Insurance Services Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 14434751 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 21 October 2022 (4 years old)
- Registered office
- Units 4&5 Rockfield Business Park, Old Station Drive, Cheltenham, Glos, GL53 0AN, United Kingdom
- Nature of business
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- Activities of insurance agents and brokers (SIC 66220)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Arabella Lucy Statham | Director | Oct 1981 | 21 Oct 2022 | None |
| Neville John Statham | Director | Apr 1948 | 21 Oct 2022 | None |
| Pamela Statham | Director | Jun 1951 | 21 Oct 2022 | None |
| Thomas William Arthur Statham | Director | Oct 1984 | 21 Oct 2022 | None |
| Sarah Walker | Secretary | Not published | 21 Oct 2022 | – |
In the full report: every company its directors have run
- Confirmation that these 4 directors run no other company
Filed accounts and finances
Net assets
−£68.3k
Down £71.9k from £3,621
Cash at bank
£520
−88% from £4,250
Employees (average)
2
+100% from 1
Net assets are negative: on its last balance sheet the company owed £68.3k more than it owned.
Assets and liabilities
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 14434751. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Advent Broker Services’s history from the FCA register and Companies House, newest first.
2025
3 July 2025
- Changed its registered name from "Advent Holiday Home Cover Ltd"
FCA register
2023
27 November 2023
- Became an appointed representative
FCA register
2022
21 October 2022
- Incorporated at Companies House
- Neville John Statham became a part-owner (25–50% of shares)
- Pamela Statham became a part-owner (25–50% of shares)
Companies House
In the full report: all 9 events
- All 9 events in its history (5 shown here)
- Every director appointment and resignation: 4
Firms connected to Advent Broker Services
Other FCA-listed firms that share a director, phone number or address with Advent Broker Services. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 3
- share its phone number
- 1
- share its postcode
- 3
In the full report: all 3 connected firms, named
- How each is linked: the same phone number (1), the same postcode (3)
- Who links each one: the named directors, with dates
Firms like Advent Broker Services
Other firms of the same type (insurance broker), nearest first.
In Cheltenham
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Advent Broker Services
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- Every company its directors have run, named
- 2 background checks on its contact details
- All 9 events in its history
- 3 connected firms, named, and who links them
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Frequently asked questions about this firm
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What do Advent Broker Services’ latest accounts show?
Does Advent Broker Services use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk