Atlas Private Wealth Ltd

Reference number: 1014274

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Atlas Private Wealth Ltd (FRN 1014274) is an AR of St. James's Place Wealth Management Plc (FRN 195351). When you use Atlas Private Wealth's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Atlas Private Wealth, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks, 1 thing worth a closer look

  • When atlasprivatewealth.co.uk first appeared online, and whether it can receive email
  • What kind of line 020 8042 0805 is
  • Whether SW3 1JJ is a shared office: 116 other firms give it
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Other names (2)

If you were contacted under any of these names, it is this firm.

  • Atlas Wealth Trading name: A name it trades under now.
  • Daniel Afan-Jones Former name: A name it was registered under before.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through St. James's Place Wealth Management PLC, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
25 April 2024 (2 years old)
Registered office
167-169 5th Floor, Great Portland Street, London, W1W 5PF, England
Nature of business
  • Financial management (SIC 70221)

Directors and company secretaries

Name Role Born Appointed Other companies
Daniel Christopher Afan-Jones Director Sep 1989 25 Apr 2024 4 other companies
Peter John Harrison Director Apr 1979 23 Dec 2025 None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
4
closed down
1
still active
3

In the full report: all 4 companies, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
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Filed accounts and finances

Year to 30 April 2025Dormant company accountsNot audited

Cash at bank

£8,767

No earlier figure to compare

These accounts were filed as dormant: the company reported no significant trading in the period.

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

Accounts filed at Companies House for company 15680955. Figures are exactly as filed; nothing is estimated.

Key dates in its history

Atlas Private Wealth’s history from the FCA register and Companies House, newest first.

2025

23 December 2025

  • Peter Harrison became a part-owner (25–50% of shares)

Companies House

17 January 2025

  • Changed its registered name from "Daniel Afan-Jones"

FCA register

2024

8 June 2024

  • Became an appointed representative

FCA register

25 April 2024

  • Incorporated at Companies House
  • Daniel Christopher Afan-Jones became a part-owner (25–50% of shares)

Companies House

In the full report: all 8 events

  • All 8 events in its history (5 shown here)
  • Every director appointment and resignation: 2
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Firms like Atlas Private Wealth

Other firms of the same type (financial adviser), nearest first.

In London

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Atlas Private Wealth

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 4 other companies its directors have run, named
  • 3 background checks on its contact details, 1 flagged
  • All 8 events in its history

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Frequently asked questions about this firm

Is Atlas Private Wealth Ltd FCA authorised?
Atlas Private Wealth Ltd (FRN 1014274) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Atlas Private Wealth?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Atlas Private Wealth Ltd (FRN 1014274) is an AR of St. James's Place Wealth Management Plc (FRN 195351). When you use Atlas Private Wealth's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Atlas Private Wealth, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Atlas Private Wealth’s phone number and website?
The FCA register lists the phone number 020 8042 0805 and the website atlasprivatewealth.co.uk for Atlas Private Wealth. If you were given different contact details, use these to check with the firm before going any further.
Is Atlas Private Wealth a scam or clone?
Atlas Private Wealth is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Atlas Private Wealth?
Protection works through St. James's Place Wealth Management PLC, the principal firm responsible for Atlas Private Wealth's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Atlas Private Wealth?
Companies House lists 2 people with significant control of Atlas Private Wealth: Mr Peter Harrison (25–50% of shares) and Mr Daniel Christopher Afan-Jones (25–50% of shares).
Who runs Atlas Private Wealth?
Companies House lists 2 directors of Atlas Private Wealth: Daniel Christopher Afan-Jones and Peter John Harrison.
How long has Atlas Private Wealth been in business?
The company was formed on 25 April 2024.
What do Atlas Private Wealth’s latest accounts show?
Its latest accounts, to 30 April 2025, show cash at bank of £8,767 (no earlier figure to compare).
Does Atlas Private Wealth use any other names?
It trades as Atlas Wealth. It has previously used the name Daniel Afan-Jones.

Sources and links

The full report on Atlas Private Wealth Ltd

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