Beeline Finance Ltd

Reference number: 1055149

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

Responsible principal firm

White Rose Finance Group Limited Reference number: 630772 Authorised View firm →
What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • Beeline Finance Ltd (FRN 1055149) is an AR of White Rose Finance Group Limited (FRN 630772). When you use Beeline Finance's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from Beeline Finance, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

  • No website on the FCA register

  • Phone number

    07445 404304

  • Address

    Grosvenor House, 11 St. Pauls Square, Birmingham, Birmingham, B3 1RB, United Kingdom

In the full report: 2 background checks

  • What kind of line 07445 404304 is
  • Who else gives the postcode B3 1RB
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FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through White Rose Finance Group Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company number
17135784
Company status
Active
Company type
Private limited company
Incorporated
2 April 2026 (less than a year old)
Registered office
Grosvenor House, 11 St. Pauls Square, Birmingham, B3 1RB, England
Nature of business
  • Financial intermediation not elsewhere classified (SIC 64999)

Directors and company secretaries

Name Role Born Appointed Other companies
Kurell Alexander Bee Director Sep 2000 2 Apr 2026 None
Thien Vy Le Director Nov 1999 2 Apr 2026 None

In the full report: every company its directors have run

  • Confirmation that these 2 directors run no other company
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Key dates in its history

Beeline Finance’s history from the FCA register and Companies House, newest first.

Key events (4) All events (7)

2026

14 May 2026

  • Became an appointed representative

FCA register

2 April 2026

  • Incorporated at Companies House
  • Kurell Alexander Bee became a part-owner (25–50% of shares)
  • Thien Vy Le became a part-owner (25–50% of shares)

Companies House

In the full report: all 7 events

  • All 7 events in its history (4 shown here)
  • Every director appointment and resignation: 2
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Firms like Beeline Finance

Other firms of the same type (mortgage adviser or broker), nearest first.

In Birmingham

D Gee Mortgages LtdBirminghamAppointed representativeA & S Financial ServicesBirminghamAppointed representativeAbundant Finance LimitedBirminghamAppointed representativeAspired Finance LTDBirminghamAppointed representativeBirmingham Mortgage Hub LimitedBirminghamAppointed representativeBrian WoodroffeBirminghamAppointed representative

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on Beeline Finance

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • Every company its directors have run, named
  • 2 background checks on its contact details
  • All 7 events in its history

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Frequently asked questions about this firm

Is Beeline Finance Ltd FCA authorised?
Beeline Finance Ltd (FRN 1055149) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for Beeline Finance?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. Beeline Finance Ltd (FRN 1055149) is an AR of White Rose Finance Group Limited (FRN 630772). When you use Beeline Finance's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from Beeline Finance, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is Beeline Finance’s phone number?
The FCA register lists the phone number 07445 404304 for Beeline Finance. If you were given different contact details, use these to check with the firm before going any further.
Is Beeline Finance a scam or clone?
Beeline Finance is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with Beeline Finance?
Protection works through White Rose Finance Group Limited, the principal firm responsible for Beeline Finance's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns Beeline Finance?
Companies House lists 2 people with significant control of Beeline Finance: Kurell Alexander Bee (25–50% of shares) and Thien Vy Le (25–50% of shares).
Who runs Beeline Finance?
Companies House lists 2 directors of Beeline Finance: Kurell Alexander Bee and Thien Vy Le.
How long has Beeline Finance been in business?
The company was formed on 2 April 2026.

Sources and links

The full report on Beeline Finance Ltd

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