BIT Advisors Limited

Reference number: 987745

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Appointed representative

This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.

What does this mean?
  • An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
  • BIT Advisors Limited (FRN 987745) is an AR of Varramore Partners Limited (FRN 917829). When you use BIT Advisors's services, the FCA authorisation sits with the principal firm.
  • Example: if you take financial advice from BIT Advisors, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When bit.com first appeared online, and whether it can receive email
  • What kind of line 020 3343 7505 is
  • Who else gives the postcode EC1V 1LR
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Other names (1)

If you were contacted under any of these names, it is this firm.

  • Matrixport Advisors Limited Former name: A name it was registered under before.

FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Varramore Partners Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Private limited company
Incorporated
2 August 2022 (4 years old)
Registered office
343 City Road, London, EC1V 1LR, England
Nature of business
  • Other service activities not elsewhere classified (SIC 96090)

Directors and company secretaries

Name Role Born Appointed Other companies
Yanyan Hu Director Oct 1985 2 Dec 2023 2 other companies

Other companies run by its director

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
2
still active
2

In the full report: all 2 companies, named

  • What each company does, and whether it is still trading
  • Which of its director sits on each board, and since when
  • Any that went into liquidation or administration
  • All 4 people who have ever been directors, with their dates
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Filed accounts and finances

Year to 31 December 2025Small company accountsAudited

Total equity

−£19.2k

−163% from £30.6k

Cash at bank

£384k

−20% from £479k

Employees (average)

0

−100% from 5

Owed within a year

£607k

−1.8% from £618k

Total equity is negative: on its last balance sheet the company owed £19.2k more than it owned.

Assets and liabilities

About these figures
Turnover
Money taken from sales in the year, before any costs.
Profit before tax
What was left after the year’s costs, before corporation tax. A minus figure is a loss.
Net assets, or total equity
Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
Total assets and total liabilities
Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
Cash at bank
Money in the company’s accounts on the last day of the year.
Owed within a year, owed after a year
Debts and bills due in the next twelve months, and those due later.

There is no turnover or profit: small companies do not have to publish them.

Accounts filed at Companies House for company 14270509. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.

Key dates in its history

BIT Advisors’s history from the FCA register and Companies House, newest first.

2026

6 October 2026

  • Changed its registered name from "Matrixport Advisors Limited"

FCA register

2022

25 November 2022

  • Became an appointed representative

FCA register

2 August 2022

  • Incorporated at Companies House

Companies House

In the full report: all 10 events

  • All 10 events in its history (3 shown here)
  • Every director appointment and resignation: 7
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Firms like BIT Advisors

Other firms of the same type (financial adviser), nearest first.

In London

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on BIT Advisors

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 2 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 10 events in its history

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Frequently asked questions about this firm

Is BIT Advisors Limited FCA authorised?
BIT Advisors Limited (FRN 987745) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does appointed representative mean for BIT Advisors?
An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct. BIT Advisors Limited (FRN 987745) is an AR of Varramore Partners Limited (FRN 917829). When you use BIT Advisors's services, the FCA authorisation sits with the principal firm. Example: if you take financial advice from BIT Advisors, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is BIT Advisors’ phone number and website?
The FCA register lists the phone number 020 3343 7505 and the website bit.com for BIT Advisors. If you were given different contact details, use these to check with the firm before going any further.
Is BIT Advisors a scam or clone?
BIT Advisors is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with BIT Advisors?
Protection works through Varramore Partners Limited, the principal firm responsible for BIT Advisors's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who runs BIT Advisors?
Companies House lists one director of BIT Advisors: Yanyan Hu.
How long has BIT Advisors been in business?
The company was formed on 2 August 2022.
What do BIT Advisors’ latest accounts show?
Its latest accounts, to 31 December 2025, show total equity of −£19.2k (−163% from £30.6k) and cash at bank of £384k (−20% from £479k).
Does BIT Advisors use any other names?
It has previously used the name Matrixport Advisors Limited.

Sources and links

The full report on BIT Advisors Limited

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