D J Alexander Lettings Ltd

Reference number: 978577

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Introducer appointed representative

This firm can only introduce you to its principal, and cannot give financial advice, recommend products, or arrange deals alone.

What does this mean?
  • An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own.
  • D J Alexander Lettings Ltd (FRN 978577) introduces customers to GOODLORD PROTECT LTD (FRN 836727). Any regulated advice or arranging is done by the principal, not D J Alexander Lettings.
  • Example: if D J Alexander Lettings refers you to a financial adviser, the advice should come from the principal firm, not from D J Alexander Lettings itself.
  • Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When djalexander.co.uk first appeared online, and whether it can receive email
  • What kind of line 0131 558 3000 is
  • Who else gives the postcode EH4 2HS
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FCA permissions and consumer protection

  • Protection through the principal firm
    Protection works through Goodlord Protect Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company name
D J ALEXANDER LETTINGS LIMITED
Company status
Active
Company type
Private limited company
Incorporated
2 August 2012 (14 years old)
Registered office
1 Wemyss Place, Edinburgh, EH3 6DH, Scotland
Nature of business
  • Real estate agencies (SIC 68310)
  • Management of real estate on a fee or contract basis (SIC 68320)

Directors and company secretaries

Name Role Born Appointed Other companies
David Johnston Alexander Director Sep 1960 4 Jul 2023 33 other companies
Gary Lee Burton Director Oct 1973 23 Jun 2026 159 other companies
Paul Robert Geddes Director Jun 1969 2 Oct 2026 None

Other companies run by these 3 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other companies
175
closed down
22
are FCA-registered
6

In the full report: all 175 companies, named

  • What each company does, and whether it is still trading
  • Which of these 3 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • The 6 on the FCA register
  • The 17 companies these 3 directors run together
  • All 9 people who have ever been directors, with their dates
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Key dates in its history

D J Alexander Lettings’s history from the FCA register and Companies House, newest first.

2025

30 June 2025

  • D J Alexander Holdings Limited gave up control
  • Lomond Property Lettings Limited took control (75–100% of shares)

Companies House

2022

6 July 2022

  • Became an introducer appointed representative

FCA register

2021

17 December 2021

  • Board replaced: both directors left and 3 new directors took over

Companies House

16 December 2021

  • D J Alexander Edinburgh Ltd gave up control
  • D J Alexander Holdings Limited took control (75–100% of shares)
  • May Street Edinburgh 2 Limited gave up control
  • May Street Edinburgh 2 Limited took control (75–100% of shares)

Companies House

2016

6 April 2016

  • D J Alexander Edinburgh Ltd took control (75–100% of shares)

Companies House

2012

2 August 2012

  • Incorporated at Companies House

Companies House

In the full report: all 29 events

  • All 29 events in its history (10 shown here)
  • Every director appointment and resignation: 19
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Firms connected to D J Alexander Lettings

Other FCA-listed firms that share a director, phone number or address with D J Alexander Lettings. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
8
share a director
6
share its postcode
2

In the full report: all 8 connected firms, named

  • How each is linked: shared directors (6), the same postcode (2)
  • Who links each one: the named directors, with dates
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Firms like D J Alexander Lettings

Other firms of the same type (insurance broker), nearest first.

In Edinburgh

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on D J Alexander Lettings

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 175 other companies its directors have run, named
  • 3 background checks on its contact details
  • All 29 events in its history
  • 8 connected firms, named, and who links them

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Frequently asked questions about this firm

Is D J Alexander Lettings Ltd FCA authorised?
D J Alexander Lettings Ltd (FRN 978577) is not directly authorised. It is an appointed representative acting under the responsibility of a directly authorised principal firm.
What does introducer appointed representative mean for D J Alexander Lettings?
An introducer appointed representative can only pass your details to its principal firm. It cannot recommend products, give financial advice, or arrange deals on its own. D J Alexander Lettings Ltd (FRN 978577) introduces customers to GOODLORD PROTECT LTD (FRN 836727). Any regulated advice or arranging is done by the principal, not D J Alexander Lettings. Example: if D J Alexander Lettings refers you to a financial adviser, the advice should come from the principal firm, not from D J Alexander Lettings itself. Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
What is D J Alexander Lettings’ phone number and website?
The FCA register lists the phone number 0131 558 3000 and the website djalexander.co.uk for D J Alexander Lettings. If you were given different contact details, use these to check with the firm before going any further.
Is D J Alexander Lettings a scam or clone?
D J Alexander Lettings is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with D J Alexander Lettings?
Protection works through Goodlord Protect Ltd, the principal firm responsible for D J Alexander Lettings's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
Who owns D J Alexander Lettings?
D J Alexander Lettings is owned by Lomond Property Lettings Limited, which holds 75–100% of shares, 75–100% of votes and can appoint and remove the board, since 30 June 2025. Before that, it was controlled by D J Alexander Holdings Limited, May Street Edinburgh 2 Limited and D J Alexander Edinburgh Ltd.
Who runs D J Alexander Lettings?
Companies House lists 3 directors of D J Alexander Lettings: David Johnston Alexander, Gary Lee Burton and Paul Robert Geddes.
How long has D J Alexander Lettings been in business?
The company was formed on 2 August 2012.

Sources and links

The full report on D J Alexander Lettings Ltd

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