Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 2 years
- Protected through the principal
- No FCA actions
- Active company since 2024
- Accounts filed up to 31 March 2025
- On its latest accounts it owed £81.5k more than it owned
Responsible principal firm
Robert Quinn Advisory LLP Reference number: 548030 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Forti SF Advisors Ltd (FRN 1015859) is an AR of Robert Quinn Advisory LLP (FRN 548030). When you use Forti SF Advisors's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Forti SF Advisors, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
-
No website on the FCA register
-
Phone number
-
Address
84 St. Katharines Way, London, Tower Hamlets, E1W 1BE, United Kingdom
In the full report: 2 background checks
- What kind of line 07587 645455 is
- Who else gives the postcode E1W 1BE
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Robert Quinn Advisory LLP, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 15579928 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 20 March 2024 (2 years old)
- Registered office
- 409-411 Croydon Road, Beckenham, BR3 3PP, England
- Nature of business
-
- Management consultancy activities other than financial management (SIC 70229)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Viren Anil Lala | Director | Mar 1986 | 20 Mar 2024 | 20 other companies |
| Tobias Conradin Raeber | Director | Nov 1982 | 20 Mar 2024 | None |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 20
- closed down
- 6
- still active
- 14
In the full report: all 20 companies, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
Filed accounts and finances
Total equity
−£81.5k
No earlier figure to compare
Cash at bank
£20.0k
No earlier figure to compare
Employees (average)
1
No earlier figure to compare
Owed within a year
£242k
No earlier figure to compare
Total equity is negative: on its last balance sheet the company owed £81.5k more than it owned.
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 15579928. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Forti SF Advisors’s history from the FCA register and Companies House, newest first.
2024
8 August 2024
- Became an appointed representative
FCA register
20 March 2024
- Incorporated at Companies House
- Tobias Conradin Raeber became a part-owner (25–50% of shares)
- Viren Anil Lala became a part-owner (25–50% of shares)
- Tobias Conradin Raeber appointed as a director
- Viren Anil Lala appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms like Forti SF Advisors
Other firms of the same type (financial adviser), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Forti SF Advisors
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 20 other companies its directors have run, named
- 2 background checks on its contact details
- All 6 events in its history
Instant PDF One-off payment Secure checkout by Stripe
Frequently asked questions about this firm
Is Forti SF Advisors Ltd FCA authorised?
What does appointed representative mean for Forti SF Advisors?
What is Forti SF Advisors’ phone number?
Is Forti SF Advisors a scam or clone?
Is my money safe with Forti SF Advisors?
Who owns Forti SF Advisors?
Who runs Forti SF Advisors?
How long has Forti SF Advisors been in business?
What do Forti SF Advisors’ latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk