Authorised by the FCA
This firm is on the FCA register and authorised to carry out regulated activities.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
-
Address
1 Cornhill, London, City Of London, EC3V 3ND, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When gsbglobal.com first appeared online, and whether it can receive email
- What kind of line 020 8050 8845 is
- Whether EC3V 3ND is a shared office: 24 other firms give it
Other names (3)
If you were contacted under any of these names, it is this firm.
- GSB Private Trading name: A name it trades under now.
- GSB Wealth Trading name: A name it trades under now.
- E44 Financial Former trading name: A name it used to trade under.
Warning
Scammers have impersonated this firm
Fraudsters have used this firm's name or details with their own contact information to appear genuine. Check whatever you were given below, and against the firm's real details above.
Fake phone numbers (1)
- 01975 968275
Fake email addresses (1)
- support@www.gsbcapital.pro
Fake websites (1)
- gsbcapital.pro
The FCA warning these came from
- gsbcapital.pro 17 August 2026
Scammers change these details often. Always check the live FCA warning.
FCA permissions and consumer protection
- Give regulated advice FSCS may applyA claim for unsuitable advice is itself FSCS-protected, up to the limit that applies to the product you were advised on.
- Manage or trade investments FSCS may applyEligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
- Advise on or arrange mortgages FSCS may applyMortgage advice and arranging may be FSCS-covered, up to the limit that applies.
- Lend or arrange credit No FSCS coverConsumer credit is not covered by the FSCS, so there is no compensation scheme if the firm fails.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (14 permissions)
- Acting as a CBTL advisor
- Acting as a CBTL Advisor
- Acting as a CBTL arranger
- Acting as a CBTL Arranger
- Advising on investments (except on Pension Transfers and Pension Opt Outs)
- Advising on P2P agreements
- Advising on Pension Transfers and Pension Opt Outs
- Advising on regulated mortgage contracts
- Arranging (bringing about) deals in investments
- Arranging (bringing about) regulated mortgage contracts
- Credit Broking
- Debt-counselling
- Making arrangements with a view to regulated mortgage contracts
- Making arrangements with a view to transactions in investments
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
The clone warnings above are scammers using this firm's name, not something the firm has done.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 13501680 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 8 July 2021 (5 years old)
- Registered office
- 1 Cornhill, London, EC3V 3ND, England
- Nature of business
-
- Activities of financial services holding companies (SIC 64205)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Alison Ruth Whatnall | Director | Oct 1981 | 8 Jul 2021 | 2 other companies |
| Ross Andrew George Whatnall | Director | Mar 1987 | 8 Jul 2021 | 2 other companies |
| GSB HOLDINGS LIMITED | Corporate director | Not published | 4 Jul 2024 | None |
| Carol Monis | Secretary | Not published | 1 Feb 2024 | – |
Other companies run by these 3 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 2
- closed down
- 1
- run together
- 2
In the full report: all 2 companies, named
- What each company does, and whether it is still trading
- Which of these 3 directors sit on each board, and since when
- Any that went into liquidation or administration
- The 2 companies these 3 directors run together
- All 6 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
£20.0k
Up £58.5k from −£38.5k
Employees (average)
10
+900% from 1
Owed within a year
£248k
+237% from £73.7k
Assets and liabilities
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 13501680. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
GSB Capital’s history from the FCA register and Companies House, newest first.
2026
17 August 2026
- FCA warned the public about a scam impersonating this firm
FCA warning list
2024
4 July 2024
- Alison Ruth Whatnall stopped being a part-owner
- Gsb Holdings Limited took control (75–100% of shares)
- Ross Andrew George Whatnall stopped being a part-owner
Companies House
2022
27 September 2022
- Regulated by the FCA from this date
- Became authorised by the FCA
FCA register
2021
8 July 2021
- Incorporated at Companies House
- Alison Ruth Whatnall became a part-owner (25–50% of shares)
- Ross Andrew George Whatnall became a part-owner (25–50% of shares)
Companies House
In the full report: all 23 events
- All 23 events in its history (9 shown here)
- Every director appointment and resignation: 8
Firms like GSB Capital
Other firms of the same type (financial adviser), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on GSB Capital
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 2 other companies its directors have run, named
- 3 background checks on its contact details, 1 flagged
- All 23 events in its history
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Frequently asked questions about this firm
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Who runs GSB Capital?
How long has GSB Capital been in business?
What do GSB Capital’s latest accounts show?
Does GSB Capital use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- FCA warning: gsbcapital.pro fca.org.uk
- Check your FSCS cover fscs.org.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk