Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 3 years
- Protected through the principal
- No FCA actions
- Active company since 2023
- Accounts filed up to 30 June 2025
- 1 thing worth a closer look in the background checks
Responsible principal firm
Varramore Partners Limited Reference number: 917829 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Sarnia Asset Management (UK) Limited (FRN 999568) is an AR of Varramore Partners Limited (FRN 917829). When you use Sarnia Asset Management (UK)'s services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Sarnia Asset Management (UK), complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
4th Floor, Silverstream House, 45 Fitzroy Street, Fitzrovia, London, W1T 6EB, United Kingdom
In the full report: 3 background checks, 1 thing worth a closer look
- When sarnia-am.com first appeared online, and whether it can receive email
- What kind of line 01481 74900 is
- Whether W1T 6EB is a shared office: 22 other firms give it
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Varramore Partners Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 14949744 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 21 June 2023 (3 years old)
- Registered office
- 4th Floor Silverstream House, 45 Fitzroy Street, Fitzrovia, London, W1T 6EB, United Kingdom
- Nature of business
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- Other service activities not elsewhere classified (SIC 96090)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| James Lee Faulkner | Director | Mar 1986 | 21 Jun 2023 | None |
| Swen Walter Lorenz | Director | Apr 1975 | 21 Jun 2023 | None |
In the full report: every company its directors have run
- Confirmation that these 2 directors run no other company
Filed accounts and finances
Total equity
£62.8k
Up £58.4k from £4,456
Employees (average)
1
−50% from 2
Owed within a year
£997
−98% from £44.1k
Total equity
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 14949744. Figures are exactly as filed; nothing is estimated.
Key dates in its history
Sarnia Asset Management (UK)’s history from the FCA register and Companies House, newest first.
2023
12 July 2023
- Became an appointed representative
FCA register
21 June 2023
- Incorporated at Companies House
- Marcel Jo Maschmeyer became a part-owner (25–50% of shares)
- James Lee Faulkner appointed as a director
- Swen Walter Lorenz appointed as a director
Companies House
Director appointments and resignations, and trading names, appear under All events.
Firms like Sarnia Asset Management (UK)
Other firms of the same type (financial adviser), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Sarnia Asset Management (UK)
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- Every company its directors have run, named
- 3 background checks on its contact details, 1 flagged
- All 5 events in its history
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Frequently asked questions about this firm
Is Sarnia Asset Management (UK) Limited FCA authorised?
What does appointed representative mean for Sarnia Asset Management (UK)?
What is Sarnia Asset Management (UK)’s phone number and website?
Is Sarnia Asset Management (UK) a scam or clone?
Is my money safe with Sarnia Asset Management (UK)?
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How long has Sarnia Asset Management (UK) been in business?
What do Sarnia Asset Management (UK)’s latest accounts show?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk