Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
- Appointed for 4 years
- Protected through the principal
- No FCA actions
- Active company since 2021
- Accounts filed up to 31 October 2024
- On its latest accounts it owed £4.74m more than it owned
Responsible principal firm
SMILE2IMPRESS LTD Reference number: 950595 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Smile2Impress Clinics Ltd (FRN 980300) is an AR of SMILE2IMPRESS LTD (FRN 950595). When you use Smile2Impress Clinics's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Smile2Impress Clinics, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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No website on the FCA register
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Phone number
-
Address
54 Brushfield Street, Unit 2, London, E1 6AG, United Kingdom
In the full report: 2 background checks
- What kind of line 020 3808 1072 is, and the other firm that gives it
- Who else gives the postcode E1 6AG
Other names (2)
If you were contacted under any of these names, it is this firm.
- Impress Trading name: A name it trades under now.
- Impress London Trading name: A name it trades under now.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through Smile2impress Ltd, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company number
- 13682612 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 15 October 2021 (5 years old)
- Registered office
- 54 Brushfield Street, London, E1 6AG, England
- Nature of business
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- Dental practice activities (SIC 86230)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Richard Marques (Dr) | Director | May 1982 | 30 Sep 2023 | None |
| Alma Dorothy Connelly | Director | Oct 1967 | 1 Jul 2025 | 1 other company |
Other companies run by these 2 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other company
- 1
- still active
- 1
- is FCA-registered
- 1
In the full report: all 1 company, named
- What each company does, and whether it is still trading
- Which of these 2 directors sit on each board, and since when
- Any that went into liquidation or administration
- The one on the FCA register
- All 4 people who have ever been directors, with their dates
Filed accounts and finances
Net assets
−£4.74m
Down £1.91m from −£2.83m
Employees (average)
26
−13% from 30
Owed within a year
£4.83m
+65% from £2.92m
Net assets are negative: on its last balance sheet the company owed £4.74m more than it owned.
Assets and liabilities
About these figures
- Turnover
- Money taken from sales in the year, before any costs.
- Profit before tax
- What was left after the year’s costs, before corporation tax. A minus figure is a loss.
- Net assets, or total equity
- Everything the company owns minus everything it owes. A minus figure means it owes more than it owns.
- Total assets and total liabilities
- Everything the company owns, and everything it owes, on the last day of the year. The gap between them is its net assets.
- Cash at bank
- Money in the company’s accounts on the last day of the year.
- Owed within a year, owed after a year
- Debts and bills due in the next twelve months, and those due later.
There is no turnover or profit: small companies do not have to publish them.
Accounts filed at Companies House for company 13682612. Every figure is as filed, apart from total assets and total liabilities, which are added up from filed figures. Nothing is estimated.
Key dates in its history
Smile2Impress Clinics’s history from the FCA register and Companies House, newest first.
2022
3 August 2022
- Became an appointed representative
FCA register
2021
15 October 2021
- Incorporated at Companies House
- Smile2impress Ltd took control (75–100% of shares)
Companies House
In the full report: all 11 events
- All 11 events in its history (3 shown here)
- Every director appointment and resignation: 6
Firms connected to Smile2Impress Clinics
Other FCA-listed firms that share a director, phone number or address with Smile2Impress Clinics. A link shows who the firm is tied to, not whether either can be trusted.
- connected firm
- 1
- share a director
- 1
- share its phone number
- 1
In the full report: the connected firm, named
- How it is linked: shared directors (1), the same phone number (1), the same postcode (1)
- Who links it to this firm: the named directors, with dates
Firms like Smile2Impress Clinics
Other firms of the same type (dental or medical practice), nearest first.
In London
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Smile2Impress Clinics
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 1 other company its directors have run, named
- 2 background checks on its contact details
- All 11 events in its history
- 1 connected firm, named, and who links them
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Frequently asked questions about this firm
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Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk