True Potential Investments LLP

Reference number: 527444

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Authorised by the FCA

This firm is on the FCA register and authorised to carry out regulated activities.

Website, phone number and address

Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.

In the full report: 3 background checks

  • When truepotential.co.uk first appeared online, and whether it can receive email
  • What kind of line 0191 500 9169 is
  • Who else gives the postcode NE15 8NX
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Other names (3)

If you were contacted under any of these names, it is this firm.

  • True Potential Trading name: A name it trades under now.
  • True Potential Investor Trading name: A name it trades under now.
  • True Potential Platform and Investment Strategies LLP Former name: A name it was registered under before.

FCA permissions and consumer protection

  • Hold or safeguard your money No FSCS cover
    This firm does not hold or move your money, it only reads your account data with your permission. There are no customer funds to safeguard and FSCS protection does not arise. You can still complain about how it handled your data.
  • Manage or trade investments FSCS may apply
    Eligible investment and pension claims are typically FSCS-protected up to £85,000 per person, depending on the product and your circumstances.
  • Complaints Ombudsman, free
    You can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
Show FCA detail (9 permissions)
  • 8. Account information services
  • Arranging (bringing about) deals in investments
  • Arranging safeguarding and administration of assets
  • Dealing in investments as agent
  • Establishing, operating or winding up a stakeholder pension scheme
  • Establishing/operating/winding up a personal pension scheme
  • Making arrangements with a view to transactions in investments
  • Managing investments
  • Safeguarding and administration of assets (without arranging)

FCA disciplinary action and complaints

No FCA disciplinary action.

The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.

Companies House record

The company behind the firm: its status, age, registered office and directors.

Company status
Active
Company type
Limited liability partnership
Incorporated
29 June 2010 (16 years old)
Registered office
Newburn House, Newburn Riverside, Newcastle Upon Tyne, NE15 8NX

Directors and company secretaries

Name Role Born Appointed Other companies
Jeffrey Derek Casson LLP designated member Jul 1976 19 Dec 2019 1 other company
TRUE POTENTIAL LLP Corporate LLP designated member Not published 21 Oct 2013 None

Other companies run by these 2 directors

A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.

other company
1
still active
1

In the full report: all 1 company, named

  • What each company does, and whether it is still trading
  • Which of these 2 directors sit on each board, and since when
  • Any that went into liquidation or administration
  • All 15 people who have ever been directors, with their dates
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Key dates in its history

True Potential Investments’s history from the FCA register and Companies House, newest first.

2026

3 July 2026

  • Jeffrey Derek Casson gained 25–50% of the votes

Companies House

2016

6 April 2016

  • True Potential LLP took control (75–100% of shares)

Companies House

2013

1 April 2013

  • Regulated by the FCA from this date

FCA register

18 January 2013

  • Changed its registered name from "True Potential Platform and Investment Strategies LLP"

FCA register

2011

5 January 2011

  • Became authorised by the FCA

FCA register

2010

5 September 2010

  • Regulated by the Financial Services Authority from this date

FCA register

29 June 2010

  • Incorporated at Companies House

Companies House

In the full report: all 40 events

  • All 40 events in its history (7 shown here)
  • Every director appointment and resignation: 29
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Firms connected to True Potential Investments

Other FCA-listed firms that share a director, phone number or address with True Potential Investments. A link shows who the firm is tied to, not whether either can be trusted.

connected firms
2
share its postcode
2

In the full report: all 2 connected firms, named

  • How each is linked: the same postcode (2)
  • Who links each one: the named directors, with dates
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Firms like True Potential Investments

Other firms of the same type (payment or money transfer firm), nearest first.

In Newcastle Upon Tyne

Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.

Get the full report on True Potential Investments

Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.

  • 1 other company its directors have run, named
  • 3 background checks on its contact details
  • All 40 events in its history
  • 2 connected firms, named, and who links them

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Frequently asked questions about this firm

Is True Potential Investments LLP FCA authorised?
Yes, True Potential Investments LLP (FRN 527444) is authorised by the FCA to carry out regulated activities. It has held its current authorisation since January 2011 and works as a payment or money transfer firm. The FCA has placed no limits on its permissions.
What is True Potential Investments’ phone number and website?
The FCA register lists the phone number 0191 500 9169 and the website truepotential.co.uk for True Potential Investments. If you were given different contact details, use these to check with the firm before going any further.
Is True Potential Investments a scam or clone?
True Potential Investments is a genuine FCA-listed firm, and the FCA has published no warnings about fake versions of it. Scammers do copy real firms, though, so check that any contact details you were given match the ones on the register.
Is my money safe with True Potential Investments?
It is permitted to hold and control client money, which it must keep separate from its own. It depends on the product, but eligible claims may be protected by the FSCS. You can also refer complaints about True Potential Investments to the Financial Ombudsman Service, free of charge.
Who owns True Potential Investments?
Companies House lists 2 people with significant control of True Potential Investments: True Potential LLP (25–50% of votes) and Jeffrey Derek Casson (25–50% of votes).
Who runs True Potential Investments?
Companies House lists 2 directors of True Potential Investments: Jeffrey Derek Casson and True Potential LLP.
How long has True Potential Investments been in business?
The company was formed on 29 June 2010, and has held its current FCA authorisation since January 2011.
Does True Potential Investments use any other names?
It trades as True Potential and True Potential Investor. It has previously used the name True Potential Platform and Investment Strategies LLP.

Sources and links

The full report on True Potential Investments LLP

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