Insurance First Brokers Limited
Reference number: 164785
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Appointed representative
This firm does not hold FCA authorisation of its own, and acts under a principal firm, which is legally responsible for its regulated business.
Responsible principal firm
First Complete Limited Reference number: 435779 View firm →What does this mean?
- An appointed representative (AR) can carry out regulated financial services, but is not directly authorised by the FCA. A principal firm holds the authorisation and is legally responsible for the AR's conduct.
- Insurance First Brokers Limited (FRN 164785) is an AR of First Complete Limited (FRN 435779). When you use Insurance First Brokers's services, the FCA authorisation sits with the principal firm.
- Example: if you take financial advice from Insurance First Brokers, complaints and compensation usually follow the same rules as dealing with the principal, but this depends on the product and your circumstances.
- Before you proceed, confirm contact details match the official FCA register for both firms. Scammers sometimes clone legitimate AR names and FRNs but use fake phone numbers and websites.
Website, phone number and address
Compare these against whatever you were given. Scammers clone real firm names and reference numbers but use their own phone number and website, so a detail that does not match the register is the clearest warning sign there is.
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Phone number
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Address
Strover House, Crouch Street, Colchester, Essex, CO3 3ES, United Kingdom
In the full report: 3 background checks
- When epmfsl.co.uk first appeared online, and whether it can receive email
- What kind of line 01206 731806 is
- Who else gives the postcode CO3 3ES
Other names (3)
If you were contacted under any of these names, it is this firm.
- Profit Armour Trading name: A name it trades under now.
- Elms Price Maston Financial Services Ltd Former name: A name it was registered under before.
- Investments First Ltd Former name: A name it was registered under before.
FCA permissions and consumer protection
- Protection through the principal firmProtection works through First Complete Limited, the principal firm responsible for this firm's regulated activity. FSCS cover and the Financial Ombudsman Service apply as they would to the principal.
- Complaints Ombudsman, freeYou can refer a complaint about this firm to the Financial Ombudsman Service for free, whichever activity it relates to.
FCA disciplinary action and complaints
No FCA disciplinary action.
The Financial Ombudsman Service only publishes complaint figures for firms with 30 or more new complaints in six months, so there are none here for this firm.
Companies House record
The company behind the firm: its status, age, registered office and directors.
- Company name
- INSURANCE FIRST BROKERS LTD
- Company number
- 02169477 (opens Companies House in a new tab)
- Company status
- Active
- Company type
- Private limited company
- Incorporated
- 28 September 1987 (39 years old)
- Registered office
- Strover House, Crouch Street, Colchester, Essex, CO3 3ES, England
- Nature of business
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- Life insurance (SIC 65110)
Directors and company secretaries
| Name | Role | Born | Appointed | Other companies |
|---|---|---|---|---|
| Ian Michael Bush | Director | Aug 1967 | 1 Jun 2002 | 6 other companies |
| Jeremy Paul Gibson | Director | May 1973 | 20 Mar 2024 | 87 other companies |
| Mayank Prakash | Director | Jan 1973 | 21 Oct 2025 | 57 other companies |
| Liam James Morrissey | Director | Sep 1982 | 1 Oct 2026 | None |
Other companies run by these 4 directors
A firm is run by people, and their other companies are their track record: what they built, what closed, and anything that failed. It is the check most people never think to make.
- other companies
- 96
- closed down
- 19
- went insolvent
- 1
In the full report: all 96 companies, named
- What each company does, and whether it is still trading
- Which of these 4 directors sit on each board, and since when
- The one that went into liquidation or administration
- The 37 on the FCA register, including one no longer authorised
- The 52 companies these 4 directors run together
- All 19 people who have ever been directors, with their dates
Key dates in its history
Insurance First Brokers’s history from the FCA register and Companies House, newest first.
2016
6 April 2016
- Group First Ltd took control (75–100% of shares)
Companies House
2015
21 July 2015
- Changed its registered name from "Investments First Ltd"
FCA register
2010
14 April 2010
- Changed its registered name from "Elms Price Maston Financial Services Ltd"
FCA register
1994
17 June 1994
- Became an appointed representative
FCA register
1987
28 September 1987
- Incorporated at Companies House
Companies House
In the full report: all 37 events
- All 37 events in its history (5 shown here)
- Every director appointment and resignation: 31
Firms connected to Insurance First Brokers
Other FCA-listed firms that share a director, phone number or address with Insurance First Brokers. A link shows who the firm is tied to, not whether either can be trusted.
- connected firms
- 2
- share a director
- 1
- share its postcode
- 2
In the full report: all 2 connected firms, named
- How each is linked: shared directors (1), the same postcode (2)
- Who links each one: the named directors, with dates
Firms like Insurance First Brokers
Other firms of the same type (insurance broker), nearest first.
In Colchester
Firms are listed by type and location, best known first. Being listed is not a recommendation: check any firm before you deal with it.
Get the full report on Insurance First Brokers
Everything on this page, plus everything locked above, in one dated PDF you can keep, file or send on.
- 96 other companies its directors have run, named
- 3 background checks on its contact details
- All 37 events in its history
- 2 connected firms, named, and who links them
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Frequently asked questions about this firm
Is Insurance First Brokers Limited FCA authorised?
What does appointed representative mean for Insurance First Brokers?
What is Insurance First Brokers’ phone number and website?
Is Insurance First Brokers a scam or clone?
Is my money safe with Insurance First Brokers?
Who owns Insurance First Brokers?
Who runs Insurance First Brokers?
How long has Insurance First Brokers been in business?
Does Insurance First Brokers use any other names?
Sources and links
- Its entry on the FCA register register.fca.org.uk
- Its Companies House record gov.uk
- Complaints the Financial Ombudsman Service can help with financial-ombudsman.org.uk
- Report a scam to the FCA fca.org.uk